What is soft mobility?
Unfortunately, from the Industrial Revolution onward, there has been a tendency in the West to favor increasingly faster and more powerful and, consequently, more polluting means of transportation. For this reason, as a result of increased sensitivity to environmental issues, to counter the climate crisis many people are choosing to favor public transportation, vehicles powered by electricity instead of fossil fuels, car sharing such as car sharing, all the way to soft mobility.
Soft mobility is the use of non-motorized means of transportation such as bicycles, scooters, walking, etc., and involves specific urban design. Necessarily limiting in trips that cover long distances, soft mobility imposes itself in one’s daily life as an environmentally friendly choice.
Sustainable tourism
As a result of greater economic availability and an increase in “leisure time,” tourism has increased in recent decades. Although traveling and visiting new places can be stimulating and educational, it can take on an unconstructive turn when it turns into mass tourism, which funnels massive amounts of people to places collectively recognized as “of interest.”
Opposed to it is sustainable tourism, which attempts to contain the negative impact on the environment (think, for example, of the crowded beaches of the Adriatic Riviera), on society (such as the invasion of Venice by tourists) or on the economy (unauthorized retailers competing with local merchants). Sustainable tourism, in fact, seeks to safeguard territories and protect the environment and cultural heritage of the place of one’s stay.
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